Category: Education

This image shows a desk with a keyboard and notebook within a workplace setting with the word "fraud" stamped across it. The image is designed to provoke discussion of feelings associated with professionals who experience imposter syndrome at work.

Are You Tired of Feeling Like a Fraud? Here Are the Secrets Of How To Overcome Imposter Syndrome And Negative Feelings of Self-Doubt

Nicholas Porter

This article was updated on June 10, 2024

Are you a successful professional that feels like a fraud or a failure? Do you enjoy those feelings? Yeah, I didn’t think so. But here’s the thing 一 you’re not alone.

It’s a phenomenon that has been studied extensively. It’s called imposter syndrome and it manifests itself as persistent feelings of self-doubt, particularly among working professionals. I’ll let Harvard Business Review take it from here: 

“Imposter syndrome can be defined as a collection of feelings of inadequacy that persist despite evident success. ‘Imposters’ suffer from chronic self-doubt and a sense of intellectual fraudulence that override any feelings of success or external proof of their competence. They seem unable to internalize their accomplishments, however successful they are in their field. High achieving, highly successful people often suffer, so imposter syndrome doesn’t equate with low self-esteem or a lack of self-confidence.”

Experiencing imposter syndrome at work seems to be its own special kind of difficult. Feelings of professional inadequacy seem to impact the smartest and most accomplished people I know.

It has even led these same individuals to question if they should change careers.

They simply can’t shake a persistent and nagging feeling that their “incompetence” will be discovered and their careers will be over.

What is going on here?

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A young female content marketer seated at her desk in a modern tech company office, deeply focused on creating a marketing plan. The office is sleek and minimalist, with large windows allowing natural light to flood the room.

B2B Content Marketing: 3 Key Hacks For Building an Effective Strategy That Drives Results

Nicholas Porter

This article was updated on June 25, 2024

It’s often said that while you’re entitled to your own opinions, you’re not entitled to your own facts. Well, the facts are in.

Modern B2B marketing budgets are on the rise and marketing leaders are carving out more and more of the pie for content marketing.

Why such a focus on content marketing? Because it works.

Content marketing is an essential part of any serious marketing plan due to its ability to build credibility, generate quality leads and smash sales goals.

Here’s a quick look at the numbers:

  • Content marketing helps 76% of B2B marketers generate quality leads. 一 The Content Marketing Institute

  • B2B organizations that create informative and practical blog content for prospects receive 52% more organic traffic than those that just post company news. 一 Backlinko

  • 58% of B2B marketers have used content marketing to generate revenue within the last 12 months alone. 一 The Content Marketing Institute

These are just a sample of the results you can expect from smart and driven marketers who develop strategic and creative content marketing plans that feature clear goals and a confident plan for meeting them.

But what about B2B content marketers who run content programs without any goal or strategy in mind?

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Delivering Constructive Criticism: 5 Essential Tips For Managers Who Manage Conflict and Deliver Feedback

Nicholas Porter

This article was updated on August 10, 2024

Who loves managing workplace conflict? How about thoughtfully and confidently delivering constructive criticism in its wake?

Yeah. Nobody does. Especially managers.

Now, don’t get me wrong. Modern managers worth their salt undoubtedly understand the importance of effectively delivering constructive criticism and feedback as part of managing workplace conflict.

They recognize it is essential for learning and growth, as well as advancement in their employees’ careers.  

But there is much to consider before one delivers it — especially when the catalyst for it is conflict, which almost anyone can tell you from personal experience, can quickly escalate to emotionally driven heights.

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